Behind the Scenes: Mary-Kate and Ashley

I have to admit, I'm slightly obsessed with the Olsen twins. Their mega-success, sense of style, and fashion empire has inspired me for quite some time. Such a long way from, "you got it dude." At the young age of 27, I can only imagine where their success will bring them in the years to come.

Check out some photos from their recent photoshoot with Allure Magazine, as well as some shots from behind the scenes.


Click here to see some more images from Mary-Kate and Ashley's photo session with Allure

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Olsen Twins Win Top Honor At CFDA Awards

Last night Mary-Kate and Ashley Olsen were given the top award of the evening at the Council of Fashion Designers of America. They were named Womenswear Designer of the Year. Their fashion label, The Row, has been praised for years...and now they are really showing that they can stand strong with others in the industry. I have to give the girls credit where credit is due. Here's to a job well done!


For all you Olsen fans out there did you notice that Mary-Kate debuted a brunette hairstyle at the awards. I have to say, I kind of love it on her. What are your thoughts? Should Ashley follow MK's steps and switch up her hair a little?

And a quick side note...at the CFDA Awards Johnny Depp (who was not in attendance) received the Fashion Icon Award. I love Johnny Depp (who doesn't???), but fashion icon? Seriously? His fashion sense is typically atrocious. Who do you think deserved the award of fashion icon?



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Olsenboye @ JCPenney


Not only does today mark the official launch of the Olsenboye Spring collection which includes apparel, footwear and handbags...but I also just got word that there is an amazing contest going on as well.

To celebrate the launch of the collection, JCPenney and Olsenboye have launched a contest inviting all aspiring designers between the ages of 13 and 21 to design an original apparel item. How I wish I was young enough to enter this contest...*sigh*.

Individuals can enter for a chance to win:
•    Grand prize trip to New York City
•    Meet Mary Kate Olsen and Ashley Olsen
•    $1,000 JCPenney style shopping spree
•    Nine runners up each receive $500 JCPenney gift cards
•    A chance to have your design included in a future Olsenboye collection

To check out the details and enter the contest please click here.

Inspired by teen trends from cities around the world, each travel-themed collection of Olsenboye will highlight different cities. The spring collection celebrates New York City. Olsenboye items retail from $20-$50, so they are super affordable. They can be mixed together to create an array of unique looks that allow teens to express their personalities and celebrate their journey through life with fashion.


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